Monday, September 12, 2016
Margo Chase
There are a lot of things about Margo Chase that I identify with. My grandma is a brilliant calligraphy artist and I have grown up watching her and have been so inspired by her, just as Chase watched and was inspired by her mom's calligraphy. Hand lettering is something I have always loved dearly, so it was neat to see how Chase makes her typefaces and fonts with good old fashioned ink on paper. She said something in the video about making a calligraphy pen out of a beer can. Naturally, after hearing that, I have been watching video tutorials and reading DIY articles trying to make one myself. Chase also talked about and showed her everyday notebook/journal where she sparks ideas for her typefaces and does stream of consciousness drawing. I am very keen on carrying a little notebook around and just doodling nonsensical things. Seeing how she uses her notebook makes me want to take my little moleskin journal to the next level. I was also very taken by the way she almost always uses other mediums in her designs such as the wings she created for an album design, the sculpture she made for a movie poster, etc. It was cool to see all of the creativity involved in her finished product. I enjoyed learning about her progression from designing for music labels to having her own versatile design firm. Margo Chase is an interesting designer and I am glad I got to take a peek at her ideas and processes as an artist.
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